Customers can now deposit checks and make person-to-person payments
using the bank's mobile banking service
Customer demand prompts the addition of a tablet banking app
BROOKFIELD, Wis.--(BUSINESS WIRE)--
Inc. (NASDAQ: FISV), a leading global provider of financial services
technology solutions, today announced that Associated
Bank, part of Associated Banc-Corp (NASDAQ: ASBC), has expanded its
mobile banking and payment capabilities and added a tablet banking app
with Mobiliti™ from Fiserv. These changes are in response to customers'
desire to conduct more banking activities via their smartphones and
With the addition of mobile remote deposit capture, branded by the bank
as Associated SnapDeposit™, customers can now deposit checks by snapping
photos with their smartphone camera, while the addition of Popmoney®
enables them to initiate and accept person-to-person payments directly
from their phone. These capabilities are also available in the bank's
new tablet app.
"Over the past few years, mobile banking has evolved from a convenient
way to access account information to a transactional channel," said Val
Glytas, senior vice president and director of retail payments,
Associated Bank. "Customers now expect to do more using their
smartphones and their tablets, and they are increasingly comfortable
moving their money using these devices."
In order to anticipate and meet emerging customer demand, the bank's
research and development team continually monitors the digital and
payments ecosystems and uses that information to update an innovation
roadmap that spans the next four to six quarters.
"Our philosophy is to meet customer demand for new capabilities as it
emerges," said Glytas. "Our innovation roadmap keeps us on track and
allows us to do that, and ensures strong adoption and usage of new
capabilities when they are made available."
In addition to indicating that the time was right to add more mobile
transaction capabilities, the bank's research showed strong interest in
tablet banking functionality. As a result, Associated Bank is also now
offering Mobiliti™: Tablet from Fiserv, a downloadable application for
iPad® that provides users with access to their accounts in an
interactive, touch-enabled format. Capabilities include bill payments,
person-to-person payments, mobile deposit, an ATM and branch locator,
and built-in calendar and calculator functions.
Several of the new digital banking and payment features are highlighted
in a series of commercials created to promote the bank's new brand,
which can be viewed on YouTube.
"According to the 2013 Fiserv Consumer Trends Survey, nearly 30 million
U.S. households are using mobile banking and almost 19 million are using
tablet banking," said Jim Tobin, SVP and general manager, Digital
Channels, Fiserv. "With use of the mobile and tablet channels for
financial tasks such as depositing checks and making payments continuing
to surge, Associated Bank's investment in these capabilities will serve
them well in 2014 and beyond."
Associated Bank remains committed to upgrading its digital solutions to
provide a convenient, accessible online experience. The bank has found
its customers who adopt digital channel solutions have significantly
higher engagement and much lower attrition levels compared to
branch-only customers. The Associated Bank iOS mobile banking
application was recently named as one of the Top
10 highest rated mobile banking applications by The Financial
Associated Bank uses the Signature® account processing
platform from Fiserv.
About Associated Bank
Associated Banc-Corp (NASDAQ: ASBC) has total assets of $24 billion and
is one of the top 50, publicly traded, U.S. bank holding companies.
Headquartered in Green Bay, Wis., Associated is a leading Midwest
banking franchise, offering a full range of financial products and
services through approximately 240 banking locations serving more than
150 communities throughout Wisconsin, Illinois and Minnesota, and
commercial financial services in Indiana, Michigan, Missouri, Ohio and
Texas. Associated Bank, N.A. is an Equal Housing Lender, Equal
Opportunity Lender and Member FDIC. More information about Associated
Banc-Corp is available at www.associatedbank.com.
Fiserv, Inc. (NASDAQ: FISV) is a leading global technology provider
serving the financial services industry, driving innovation in payments,
processing services, risk and compliance, customer and channel
management, and business insights and optimization. For more
information, visit www.fiserv.com.
Director, Public Relations
Director, Public Relations
Source: Fiserv, Inc.
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